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January 18, 2010
Posted by Graham Jenkins on 01/18/2010
Cost of TV sport to tumble?
A regulator-enforced price cut will bring good cheer for armchair sports viewers according to Richard wray in The Guardian, but it will create tension between Rupert Murdoch and the Tories.
"Armchair sports fans will soon have something to cheer, with the cost of watching live football, cricket and rugby on television set to plunge as rivals attempt to end the dominance of Rupert Murdoch's satellite broadcaster BSkyB.
"BT and Virgin expect to capitalise on plans by the media watchdog, Ofcom, that will force Sky to drop the price it charges rival broadcasters for its Sky Sports channels in the biggest shake-up of sports TV for almost two decades. Prices should drop in time for the 2010/2011 Premier League football season.
"But while viewers are likely to benefit from a price war that would challenge the hold Sky has had since it bought its first football rights in 1992, Ofcom's move could present David Cameron with a major headache."
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