Former England hooker Brain Moore highlights the Rugby Football Union's failure to communicate with the grassroots of the game in England, in his column in the Daily Telegraph.
"What is clear is that the average club member - the ones who pay their subs, work on the committees for no reward, mark out the pitches, run the bar - has no idea about and is given no help in understanding how the RFU works, who does what and where responsibility starts and finishes.
"It is no good for those at Twickenham to say that these people are led by the media and that their perceptions are shaped by opinion and not fact because whose fault is that? Why are they unable to communicate the reality to their own stakeholders?"