The Guardian's Rob Kitson provides his take on what the RFU should do next as they try and bring rugby's biggest prize back to England's shores in 2015.
"The faint whirring sound you can hear is the sound of mental cogs turning across English rugby. Not before time, many would say. History may even classify the national team's head-clutching World Cup campaign as a blessing in disguise. Surely we now have a consensus: things cannot go on like this. The Rugby Football Union is hosting the 2015 World Cup, the best opportunity for a generation or two to promote the game in these parts. Getting it wrong is not an option.
So what should the RFU do next? While we await the outcomes of umpteen reviews – strangely, no one has rung me yet – here are a few immediate suggestions. Picking through the entrails of 2011 is all well and good but the time has come for some fresh thinking ..."
RSS feed
