The notion that those still inhabiting Ross O'Carroll-Kelly land can afford €40 per child per match is well wide of the mark
Writing in the Irish Independent, former Ireland fly-half Tony Ward attacks the Irish Rugby Football Union (IRFU) over their ticket pricing policy for the Aviva Stadium.
"Whatever criticisms can be levelled at the IRFU, underselling its product is most certainly not one. Few if any sporting bodies have taken to professional sport as well as the governing organisation of the oval code here have done.
"There have been casualties, not least at club level, but in overall terms what we have is an extremely efficient game administered by an extremely efficient organisation.
"The new Lansdowne Road/Aviva Stadium - call it what you will - bears testimony to the foresight and efficiency of the IRFU. That said, they are still capable of the occasional howler. The decision to hike up ticket prices at a time when the country is on its economic knees smacks of arrogance and insensitivity in the extreme.''
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