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December 5, 2008

Posted on 12/05/2008

Quins crash the promotion party

Peter Jackson, writing in the Daily Mail, sets the scene for Saturday's colourful match-up between Stade Francais and Harlequins at the Stade de France.

"They will borrow a troupe of cancan girls from the Moulin Rouge just to ensure the biggest show in Paris on Saturday goes with an extra kick. Stade Francais have done it again, transforming an almost routine European Cup pool match into a huge event by hiring the largest stadium in France for the tie against Harlequins and selling every one of the 78,000 tickets.

"The sheer size of the crowd and the breadth of the pre-match entertainment, from medieval jousting to a flight of captive eagles, will do more than reaffirm the Parisian club’s colourful president, Max Guazzini, as the sport’s supreme pioneer of pizzazz. A match sold out on prices as low as £4, backed by a seductive marketing poster featuring Big Ben and Excalibur, will reinforce Quins’ ambition to show Mad Max that they are not simply about winning the game on the field."


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